Interview with Spear Personality

Hello! What’s your background, and what are you working on? I have a PhD in using Behavioral Science for interactive design and marketing.  With this, I was able to develop a personality test tool called SPEAR Personality. Ultimately, it helps you understand yourself better by providing analysis tools so you can compare how you are…

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Interview with AC Works Co., Ltd.

Hello! What’s your background, and what are you working on?  We are ACworks Co., Ltd from Japan. We provide the stock photos, vectors, and template sites that allow our users to download or upload the resource for personal and commercial projects. Our sites include:  photoAC (https://photo-ac.com): the stock photo site. illustAC (https://ac-illust.com): the stock clipart,…

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Interview with NoFilter

1. Hello! What’s your background, and what are you working on? Hello everyone! My name is Broda Noel. I’m a full stack developer expert in mobile — frontend and backend. Together with Daniela Manzotti, a UI/UX/Product Designer, we’re part of a small managing team called NoFilter. As you may imagine, we are both in charge…

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PR Mistakes Startups Make

When it comes to working with journalists across the board, so many people are, in all honesty, ignorant. Time and time again, I have seen reporters retract stories because founders are unfair or PR firms that are overwhelmingly pressuring. There is so much bad behavior around that I thought that it was high time to…

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How to pitch Tech Journalists

How to pitch Tech Journalists - Instaaa

One of the many ways in which you can expand and grow your business is through what is known as earned media. This includes having stories written about your company and having various other mentions. The great thing about earned media is that it often finds your target audience a lot easier than other marketing…

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